I’m a concept-driven creative with a strategic mindset and a love for clear ideas, strong storytelling, and meaningful brand work. Over the years, I’ve worked as a Graphic Designer, Copywriter, Art Director, Marketing Director, and now Associate Creative Director—shaping campaigns across everything from B2B and FMCG to tech and healthcare.

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Strategy should always be the foundation, and creativity brings it to life. Whether it’s a visual identity, a campaign, or a full platform, I’m about turning complex challenges into simple, engaging solutions that move the needle.

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A big focus in recent years has been generative AI. The moment Midjourney entered the scene, I was hooked. Since then, I’ve led AI implementation internally, run workshops, and given keynotes on the intersection of AI and marketing—how it enhances creativity, speeds up processes, and opens new ways of working.

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What to book me for?

• Marketing strategy

• Concept development

• Art Direction

• AI teaching and implementation

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You can also follow me on LinkedIn where I regularly post about AI, marketing, and communication—what’s new, what’s next, and what actually works.