ACT.Global
Service branding
PREMIUM PURITY
Inventing a whole new category
Premium Purity™ offers cutting-edge solutions that reduce exposure to airborne threats like microbes, mold spores, and harmful pollutants—bringing peace of mind to clients in sensitive environments. To reflect the brand’s mission and market position, we developed a visual identity system that is professional, premium, and approachable.
Inspired by the science behind the product, the logo features an octagon referencing the structure of titanium dioxide in ACT CleanCoat™, paired with a steady, confident wordmark. A refined color palette of gold and dark blue, combined with modern typography and subtle personal touches, gives the brand a look that’s as clean and purposeful as the solutions it delivers.
Toyota is one of the world’s leading automotive brands, known for reliability, innovation, and long-term value. In Denmark and across Europe, Toyota continues to evolve—introducing smarter mobility solutions while connecting with new generations of drivers. From trusted family cars to compact urban models like the Aygo, Toyota is committed to making driving accessible, enjoyable, and always dependable.
About Toyota
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